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45Episodes
Category: Business

There are SO many things that you could be doing to grow your business, but only 24 hours in a day. So how do you decide which ideas will make the most difference to your bottom line? And how do you get results – fast? Tune in to Idea Time for tools, tips and interviews to find out how

What is business innovation? Why is it important for YOUR business RIGHT NOW!

February 19, 2021

Innovation has never been more important for you and your business.

It used to be that only fashion and technology companies had to reimagine themselves every year.

Now everything, from accountants, estate agents, food brands and travel companies are under constant pressure to stay ahead of the curve and keep and attract customers with new, better and smarter products, services and business models - before the competition gets there first.

Join me for this show to find out more about business innovation, market disruption the risks of standing still, and think about how you might use some of these proven, practical ways to help to innovate in your business.

I’ll take you through a simple step-by-step process that will help you to think differently about your products and services, why customers buy them, how they use them, and how to innovate.

We’ll explore:

  • Definitions of innovation
  • Innovation triggers
  • Creating value through innovation
  • Types and levels of innovation
  • The innovation process
  • Strategic fit
  • Lean innovation
  • Disruptive innovation
  • Strategic drift
  • The innovation iceberg
  • Risk and reward

If you’re ready for a whole new way of thinking and doing, tune in -and please do share any comments or questions about innovation here in the comments.

If you enjoyed this episode, you might also like to access the free resources here on my website:  https://www.bigbangpartnership.co.uk/resources/