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Wouldn’t it be fantastic if everyone who had a great idea that they really loved created a flexible, do-able plan and then went for it – un-self-consciously, unapologetically and with the mindset of simply making the idea become as amazing as it can be? This is what my podcast is all about. Helping you, your team and your business create your own legacies that you didn’t even imagine were possible through innovation, co-creation and entrepreneurial thinking. I’m here to cheer you on and walk alongside you, an independent thinker, who wants to pioneer, create more and regurgitate less, and blast through gloss and BS to get into the substance of what really matters and really works. Let’s trust in ourselves and listen to our own intuition. We’ll consult others, learn, listen to views, then take our stand and unapologetically do us. Bring on the ideas...
Episodes
Friday Mar 19, 2021
Find Your Unfair Advantage
Friday Mar 19, 2021
Friday Mar 19, 2021
An unfair disadvantage is behind every single business or career success story.
In this episode, I’ll show you why it’s important to identify your own Unfair Advantages and how to apply them to your business or career.
You’ll need more than hard work and determination, and I’ll explore the importance of money, intelligence, insight, location, education, expertise, status and luck in your success journey.
I’ll show you how you can apply your Unfair Advantages and how to create, demonstrate and communicate them in a way that’s relevant and appropriate.
Together we will think about 12 different types of Unfair Advantage:
- Your ideas
- How you do business
- What you know
- Your network and connections
- Brand equity, recall and reputation
- The right “expert” endorsements
- Your brilliant team
- Personal authority and “thought-leadership”
- Community
- Existing customers
- First mover advantage
- Intellectual property
I’ll give you some questions and thought-provokers, so that you can think along with me, and develop your own Unfair Advantages statement.
You might like to access the free resources here on my website: https://www.bigbangpartnership.co.uk/resources/
If you’d like to get in touch to book me for a live virtual session in your business, just comment below or contact me https://www.bigbangpartnership.co.uk using the contact us section.
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